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Let’s meet Madelin, one of our experts on Made by Many Minds. Madelin’s business, MZ Photography, specialises in product photography. Madelin was born in Chile, and visited Australia in 2014 to study English. ‘I’d heard so many good things about Australia; the opportunities and the quality of life. So, I decided to come as a…
Meet Ivy Ziqian Wang, one of the experts offering services on Made by Many Minds. Ivy runs a copywriting agency, Wondering Mind Content Marketing, serving small business owners with Culturally and Linguistically Diverse backgrounds. She has nine years’ marketing experience in different countries, a Bachelor’s degree in Business Administration and a Master’s degree in Public…
Running a micro or small business can be very satisfying. But is can also be very tough, and at times you might feel isolated and lonely. As a migrant woman business owner, the feelings of isolation can be even more profound due to language and cultural barriers. Joining a business network such as Migrant Women…
Small business coaching might be a relatively new field, but its popularity is on the rise. Coaching involves one-on-one sessions between an experienced coach and a small business owner, aimed at improving skills and setting and achieving goals. Coaching for businesses began in the United States in the 1980s. By the early 2000s, business coaching…
A copywriter is a professional writer who creates words for businesses, such as copy for your website. An experienced website copywriter will also understand Search Engine Optimisation (or SEO), and knows how to write content that is optimised, or easily found, by search engines such as Google. This means that if people do a web…
A qualified industrial engineer, Macarena Erbs left her native Chile in 2015 for a year of travel and adventure throughout Europe before migrating to Australia in 2016, when she commenced working with a social enterprise supporting women migrants, refugees, and asylum seekers. Macarena was tasked with establishing its eco-friendly, sustainable product line, to which she…
What is copywriting? Copywriting is the writing of persuasive marketing and promotional materials that motivate people to take some form of action. The action might be making purchase, clicking on a link or scheduling a consultation. The text in these materials is known as ‘copy’, hence the name ‘copywriting’. Many people think of copywriters as…
Digital Strategy Bne Digital strategy Bne is A Business We Love! Digital Strategy Bne (DSB) is a consulting business that specializes in digital marketing and communications. They focus on delivering and executing cutting-edge digital campaigns, by combining research, planning, strategy, creativity, and execution. The founder Viviana, created Digital Strategy Bne after seeing many entrepreneurs make…
Elsa Licumba Dr. Elsa Licumba is a talented human being. She has many facets that add value to her. Elsa is a talented academic, mom, migrant, and now, entrepreneur. Elsa’s experience is around supporting migrants to find her place in Australia. She also supports organizations to understand and empathize with the different stages. We encourage…
