Pricing
Develop a pricing strategy
What is a pricing strategy? Having a pricing strategy is an important part of a marketing plan for your business. A pricing strategy is the approach you take to price your products or services. The goal of your strategy is to: Common pricing strategies Businesses usually set their prices based on the following strategies: Most…
Grow your business: review your marketing
Review your marketing plan Having an effective marketing plan, and acting on it, will help you to grow your business. Take time to review your marketing efforts, and ask yourself: Analyse your data Look at any data you’ve collected, to see how effective your marketing has been. Competitors and pricing Don’t forget to think about…