Learning Resources & Articles
Inaugural Maldon Business Expo
It aims to facilitate connections, promote local businesses, and enhance the economic well-being of Maldon and the region.
Liliana Bravo, Casa Bonita
Let’s meet Liliana Bravo, the founder of Casa Bonita and one of our experts on Made By Many Minds. Casa Bonita is an innovative social enterprise that has had a significant economic, social and cultural impact since it was founded in Melbourne in 2020. But first, some background. Liliana was born in Colombia, and after…
Janine Phillips, JLP Learning Designer
Let’s meet Janine Phillips, owner of JLP Learning Designer, and one of the experts on Made by Many Minds. Janine has a fascinating story to tell about how her business evolved, and how she integrated her ‘secret passion’ for writing into her business. So, what is it that JLP Learning Designer offers?? ‘As a learning…
Peter Chapman, Chapman’s Accountancy Services
Meet Peter Chapman, proprietor of Chapman Accountancy Services and one of the experts on Made by Many Minds. He’s an Australian Chartered Accountant with more than 30 years’ accounting, tax law and retail industry experience. And he can help you with all your accounting needs! Peter gained a Bachelor of Commerce before entering the workplace…
Find a bookkeeper
What is a bookkeeper? A bookkeeper records and maintains a business’s financial transactions. They keep track of things such as purchases, expenses, sales revenue, invoices, and payments. They will record financial data into general ledgers, and produce balance sheets and income statements. When do you need a bookkeeper? Using a bookkeeping can help free up…
Develop a pricing strategy
What is a pricing strategy? Having a pricing strategy is an important part of a marketing plan for your business. A pricing strategy is the approach you take to price your products or services. The goal of your strategy is to: Common pricing strategies Businesses usually set their prices based on the following strategies: Most…
Manage social media
Today, most businesses use social media to promote their brand, products and services. However, managing different social media channels, such as Facebook and Instagram, can be challenging. Here are a few tips to help you manage your social media so you promote your business without harming your brand. Monitor and listen Being active on social…
Social Media Trends: LinkedIn, social listening, alternative platforms, and social audio
By Business Victoria Small businesses can use the power of social media to build brand awareness, connect with customers, and drive growth. Whether it’s creating personalised content, using social listening, or exploring emerging platforms, staying informed and adapting to the evolving social media landscape is key. Personalising LinkedIn Previously just for career- and business-focused content,…
Social Media Trends: AI, video and authentic content
By Business Victoria Over 82% of Australians use social media. So it’s important that your small business has a strong social media presence. Social media allows you to connect with your customers, develop your brand, and keep an eye on competitors. But social media is constantly changing. This can make it challenging to keep up…